CJ Olive Young Establishes U.S. Subsidiary On February 4, 2025, CJ Olive Young officially established its U.S. subsidiary, 'CJ Olive Young USA,' in Los Angeles, California. This strategic move aims to secure new growth opportunities in the world's largest beauty market. The company is reviewing multiple locations for its first offline store in the U.S.. It plans to collaborate with CJ Logistics to build a robust distribution network. CJ Olive Young's Growth Overview Despite COVID-19 challenges in the K-beauty industry, CJ Olive Young has shown steady growth over the past three years. Number of
Lisa, a member of BLACKPINK, has significantly increased the popularity of Thailand's filming locations through her appearance in the American HBO drama 'The White Lotus' Season 3. This has particularly impacted the Koh Samui area and other key filming spots, leading to a surge in hotel bookings and online searches, which is beneficial for Thailand's tourism industry. 'The White Lotus' Season 3 premiered on February 17th, showcasing Thailand's stunning natural scenery and luxurious hotels. As a result, searches by American tourists for Koh Samui increased by 65% compared to the previous month,